In the pursuit of “inclusivity,” it appears that Democrats have inadvertently created more voters for their opponent, former President Donald Trump.
According to a new study by professors Amanda Sahar d’Urso from Georgetown and Marcel F. Roman of Harvard University, the term “Latinx” is driving Hispanics away from the left and into the arms of Republicans like Trump.
“Latinos and Hispanics often dislike the term and, as a result, are more inclined to support the Republican Party or withdraw support for Democratic candidates,” Roman explained in a statement to Newsweek.
He said that part of the backlash stems from the perception that “Latinx” signals an association with progressive gender and LGBTQ+ issues, which may not resonate with the more socially conservative segments of the Latino community.
Such backlash against the term reflects a broader trend among Latino voters, long thought to be a reliably Democratic voting bloc.
Evelyn Pérez-Verdia, a communications and cultural context strategist and founder of We Are Más, revealed that Hispanic voters are shunning identity politics and embracing more conservative ideals, and this is due in part to Democrat behavior.
“The label ‘Latinx’ has become emblematic of the Democratic disconnect with Latino cultural values. The consequences of the Democrats’ use of triggering messaging and symbols, and not addressing the concerns of our expat communities, will continue to be revealed as more Hispanic Democrats jump off the ship,” she noted.
Data indicates that those voters who are turning away from terms like “Latinx” are also more likely to avoid supporting liberal and Democratic candidates
“Our strongest evidence is from a survey experiment. We had about 1,000 Latino respondents evaluate two hypothetical politicians making economic appeals to the Latino community. Half saw a politician using ‘Latino,’ and the other half saw one using ‘Latinx.’ Those who saw ‘Latinx’ rated the politician more negatively, were less likely to support them, and felt more negatively toward them,” Roman added.
“This trend of young men, including Latinos, showing more conservative leanings is happening broadly. It might reflect difficulties men face adapting to changing social dynamics, like the progress of women in education and the workforce. This broader pattern is indicative of the struggle some young men experience across different communities.”
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