You will never guess who Variety credits with Brazilian presidential incumbent Lula’s electoral win.
Leftists are celebrating the victory over “far-right” Flávio Bolsonaro, which will result in Lula’s 4th term as the country’s president, as a defeat of United States President Donald Trump. Because, of course, they are. But Variety believes that celebrity fan accounts had a lot to do with the massive comeback.
“In an unprecedented online wave, the day after Lula came second in the first round, fan accounts for major artists such as Taylor Swift, Billie Eilish, Lady Gaga, Katseye, Demi Lovato, Harry Styles, Katy Perry and Selena Gomez ignited a movement, offering their massive platforms to amplify the current president’s campaign and help boost their access to young audiences,” the outlet reported. “The quickly spreading movement began with a Billie Eilish fan account, with the singer’s famed brother, musician Finneas, posting a picture making the pro-Lula ‘L’ sign on social media soon after.”
“Swifties in particular have rushed in droves to support Lula’s campaign, proliferating popular memes that included inserts of Lula in popular Swift music videos and an image of the famed blonde singer wearing Lula’s now signature hat (which fans have named ‘Taylula’),” the article adds. “Flags printed with such images were frequently spotted at demonstrations, with fans also posting the hashtag #SwiftiesComLula (Swifties With Lula, in literal translation) on social media.”
“We’re inspired by these artists, and Taylor is always talking about how young people should take the lead,” one São Paulo Taylor Swift fan, identified as Josiane, said.
Lula himself noted the circumstances in a rally speech earlier in the month.
“I’m not sure whether to open this speech with ‘comrades’ or ‘fandoms from all over Brazil,’” he quipped.
The incumbent also received support from the film industry, which expressed concerns about a potential industry collapse in Brazil if Bolsonaro were to take over.
“Guillermo del Toro, Pedro Almodóvar, Mark Ruffalo, Tilda Swinton and Javier Bardem, among many more, joined Brazilian stars to urge a vote for Lula,” the outlet noted.
X users reacted to the report:
making this historic win about a white american billionaire…………………… like we cannot be serious
— g ✶ (@N1NETY6S) October 26, 2026
brazil had a historic win, made possible by the blood, sweat, and tears of millions of citizens who mobilized to save their own democracy, and you wanna make it about.. a pop star who never speaks politically about her own country, let alone anyone else’s? https://t.co/ywpIPLQ3HM
— teph (@speakfilms) October 26, 2026
Josiane, a random Swiftie interviewed by The Guardian said “Taylor is always talking about how young people should take the lead”. That’s it. That’s what this story is about. So obviously Taylor Swift gets the credit for Lula’s campaign… the arrogance of gringos man…
— Alonso Gurmendi (@Alonso_GD) October 26, 2026
no artist or fandom can take the credit for what THE BRAZILIAN PEOPLE achieved. lula is the most important political figure in brazilian history and not even he takes credit for this win. our people moved mountains for this to happen and WE deserve to be celebrated.
— b (@wwxwashere) October 26, 2026
Article from 2023 that travelled to today from a time warp
— ettingermentum (@ettingermentum) October 27, 2026
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