Fashion brand Versace may be walking in Bud Light’s unfortunate footsteps after controversial transgender influencer Dylan Mulvaney promoted their clothing.
Video of Mulvaney donning a Versace dress is leaving many wondering how women are supposed to picture themselves in a dress being modeled by a biological male. Others still are asking why the fashion brand selected Mulvaney after seeing the public relations disaster of Bud Light.
Watch:
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Prior to the video, Mulvaney posted a “family photo” collage featuring Versace:
View this post on Instagram
X users had lots to say about the apparent partnership between Mulvaney and Versace:
I guess Versace wasn’t paying attention to the Bud Light collapse…
— Gunther Eagleman™ (@GuntherEagleman) May 9, 2025
Because nothing says “boost sales” like alienating your actual customers. Another brand learning the Bud Light lesson the hard way.
— Tiago (@thenamestiago) May 9, 2025
Why tf would women want to see clothes aimed at them modeled on a man? Narrower hips, broader shoulders, etc – I want to see what the clothes look like on a woman.
— TacoBelle ❤️ (@TacoBelleUSA) May 9, 2025
So, instead of finding a smoking hot woman to partner with, Versace opted for a male LARPing as a female.
I have to surmise that Versace is not interested in my business in any manner, then.
Terms accepted.— Morgana Le Faye *Patriot *America 1st* (@Keltic_Witch) May 9, 2025
I think they will find the Trans market much smaller than the market they just marginalized. Someone ask Donatella if she got the Bud Light memo.
— Bill Smith (@Bi11smith1) May 10, 2025
He’s the perfect representation for liberal elites that can afford Versace. They hate women
— Donna Davis (@DonnaDavisHNL) May 9, 2025
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Sierra Marlee is a millennial whose hunger for the truth in a world of fake news has led her to write. Marlee also contributes to BizPac Review.
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