Anheuser-Busch has decided to once again sign a contract with the Washington Commanders in a desperate attempt to salvage the brand after its disastrous partnership with transgender Dylan Mulvaney.

(Video Credit: WUSA9)

A year and a half ago, the beer giant terminated its contract with the Washington Commanders who used to be the Washington Redskins. Anheuser-Busch has now signed a multi-year contract with the team to conduct business at FedExField for the 2023 NFL season. The Commanders made the announcement on Thursday that Anheuser-Busch will be its official beer sponsor.

“We are thrilled to partner with Anheuser-Busch again to create a new and improved experience for Commanders fans,” team president Jason Wright proclaimed in what could be another doomed marketing move.

“Bringing Anheuser-Busch back to FedExField as a partner not only reflects their confidence in our organization but also their commitment to our fans, who are the most loyal in NFL,” Wright declared.

The beer company terminated its contract at the time as the team’s previous owner, Dan Snyder, was being investigated by the NFL and Congress for workplace misconduct and sexual harassment. An ESPN report made the allegation that Anheuser-Busch cut ties with the team over the bad press surrounding the probe.

Anheuser-Busch — which dropped the Washington Commanders in March 2022 — is back. The beer giant and the Commanders just announced a new multi-year partnership. pic.twitter.com/RUwYFW8IKa

— A.J. Perez (@byajperez) August 17, 2023

“The franchise was sold to a group led by billionaire investor Josh Harris in May 2023 for $6.05 billion – a move that was expected to bring more sponsors to the team. Harris officially became owner of the team on July 20 after NFL owners voted unanimously to approve the sale,” Fox Business reported.

“There will be growth in suite sales, growth in sponsorship sales because there [are] people choosing not to do business with us that will choose to do business with us now,” Wright told ESPN in an April interview.

Matt Davis, who is the Vice President of Partnerships at Anheuser-Busch, asserted on Thursday that the beer company is “excited to have the Commanders back on [its] NFL roster.”

“Our history with the Washington franchise runs deep, and these fans are some of the most loyal and passionate fans in the nation. We’re excited to bring more easy enjoyment to fans throughout the year,” Davis crowed, ignoring the fact that many of those “loyal” fans are boycotting Bud Light which may bleed into attendance and viewership of the team’s games.

So there are two woke loser brands teaming up and doubling down. Anheuser Busch and The Washington Commanders. Meanwhile America Indians are lobbying to re-instate “Redskins”. Go woke, Go broke.

— Samuel Partridge Daniels (@samuelPdaniels) August 18, 2023

The Commanders said in a news release that “the partnership with Anheuser-Busch and its brand Bud Light will create additional fan experiences throughout the season and expand upon engagement programs and experiences for local first responders and veterans.”

“Bud Light will sponsor events and giveaways for Commanders fans 21 and older, present a season kickoff party at Franklin Park in northwest D.C. and host the ‘Bud Light Easy to Summer Concert Series’ at the field. The brand will also host pregame festivities at the ‘Bud Light Backyard’ and offer an in-game cheering section at the ‘Bud Light Endzone’ on the main concourse,” Fox Business noted.

FedExField will reportedly feature custom Bud Light signage on its videoboards, concourse displays, LED ribbons, and wall banners as well.

I hope their franchise goes broke and no one shows up! Why don’t they recruit Colin Kaepernick while they’re at it!

— Dave Morgan (@davemorgan1101) August 18, 2023

In an attempt to refurbish the brand, Anheuser-Busch is going all-out for the military. On Aug. 18, a Folds of Honor patch will be worn on the practice jerseys of all offensive players throughout the season. It will act as a tribute to the nonprofit organization Anheuser-Busch has supported for more than 13 years. Folds of Honor gives educational scholarships to spouses and children of US military members and first responders who died or were disabled during service.

Anheuser-Busch has donated over $21.7 million to Folds of Honor. The company has heavily contributed to the 44,000 scholarships awarded by the group since 2007.

The founder and CEO of Folds of Honor, Lt. Col. Dan Rooney, claims the organization is “so grateful” for the help in providing “life-changing academic scholarships” to those in need of a helping hand and that deserve it.

I’m thrilled. They changed from Redskins (against the wishes of the Indians) and partnered with another POS Woke company. Now they can go down in flames together. It’s a win-win

— Dyna Stroker (@DynaStrokr) August 18, 2023

“Our long-time partner Anheuser-Busch, along with the Commanders, understand the importance of education and are doing something about it. They are truly making a significant, positive impact on these families,” Rooney asserted.

In another effort to restore the beer company’s tarnished image, Bud Light will sponsor Hometown Heroes, who will recognize a local first responder at each regular season home game.

Social media mocked the woke collaboration, pointing out it could break the Commanders:

This is disaster number 1 for the Harris team.

— pjack (@perry_jackman) August 17, 2023

The Skins were my team my whole life until they changed the name to Commanders and now this. TransField in Landover, MD

— Dr. Sherlock Crackhead MD., PhD. (@RealDaveGray77) August 18, 2023

Redskins never would have done something so tone deaf

— MARSHALL BYRNE (@THESHAPEOFMAN) August 17, 2023

how stupid can people be? guaranteed bankruptcy

— write4life (@write4life1) August 18, 2023

Collab of the year

— Ashley Schaeffer (@Gabriels_Daddy_) August 17, 2023

Dumb and Dumber.

— Geno (@genocsp) August 18, 2023

Water seeks its own level.

— Earthboundmisfit (@Earthboundmsftt) August 18, 2023

They are the woke bitches of the NFL

— A Gentleman from New Haven (@MrIkeTurner14) August 18, 2023

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