Conservative legal group files federal civil rights complaint against M&M’s maker, citing discrimination

America First Legal (AFL) is filing a civil rights complaint against Mars, Inc., the maker of M&M’s and other candies, alleging that the chocolate giant is engaging in discriminatory hiring and training practices.

The non-profit law firm sent a letter out on Wednesday to the Washington, DC, field office of the Equal Employment Opportunity Commission. The letter requested that an investigation be conducted into the candy behemoth over claims that there “are strong reasons to believe that Mars is intentionally and systemically violating Title VII of the Civil Rights Act of 1964 by unlawfully conditioning hiring, promotion, and training on race, color, national origin, and/or sex.”

The organization referred to Mars’ goal to “achieve gender balance across one hundred percent of its leadership teams” as well as endeavoring to ensure that “leadership teams and Associate representation… reflect the race and ethnicities of the labor force in the markets in which it operates.” AFL contended that the company is effectively establishing quotas that are in violation of Title VII of the Civil Rights Act of 1964.

“The Civil Rights Act of 1964 makes it illegal for employers to impose hiring quotas that favor applicants based on an ‘individual’s race, color, religion, sex, or national origin.’ Yet Mars does just that, openly touting its discriminatory quota ‘to increase racial minority representation among management in its U.S.-based consumer-packaged goods businesses by forty percent,'” the America First Legal site claims.

AFL also leveled the accusation that Mars Inc.’s “Commitment to Inclusion & Diversity” statement “demonstrates how deeply unlawful discrimination is embedded in Mars’s employment and contracting practices.”

The organization went on to assert that the company’s training opportunities are discriminatory as well. Claiming that it provides “leadership development training” and “mentorship circles” open only to women.

“Mars’s discriminatory hiring and training programs are patently illegal and deeply harmful,” AFL charged. “Discrimination against job applicants or employees based on immutable characteristics such as race, color, national origin, or sex ‘generates a feeling of inferiority as to their status in the community that may affect their hearts and minds.'”

“With $45 billion in sales in 2022, Mars is a world-bestriding corporate behemoth and one of the largest food companies in the world,” the non-profit said in a statement that was given to FOX Business. “No one should be above the law, and Mars should be held to account for its unlawful discrimination. America First Legal will keep fighting to preserve our Constitution and to protect equal opportunity for all Americans.”

Mars is an equal opportunity employer – we do not engage in discriminatory employment practices. Inclusion and diversity have long been priorities for us, and we use lawful means to pursue our inclusion and diversity objectives,” Mars Inc. said in a separate statement that was also given to FOX Business in response to AFL’s allegations.

The complaint filed by AFL against Mars, Inc. is just the latest in a long list of ones filed by the firm’s Center for Legal Equality against “woke” corporations such as Anheuser-Busch, Hershey, Amazon, Starbucks, BlackRock, and others for policies AFL contends are discriminating against employees under the guise of “equity.”

AFL was founded in 2021 by former senior Trump adviser Stephen Miller, who is also its president. Miller seems to be taking no prisoners in the fight against “wokeism.”

Earlier this year, M&M’s, which is a Mars Wrigley brand, found itself at the center of controversy after the company decided to “modernize” their “spokes candies” by shifting away from “prefixes” for individual character names and focusing on “their personalities, rather than their gender.”

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